🌱 Built on 40 years of Gottman research

Your relationship doesn't
need fixing. It needs
tending

Tend closes the gap between how much you love someone and how often they feel it. Our AI learns how your partner loves — and delivers the right gesture, at the right moment, every day.

Download for iPhone See how it works

Small things, often

One email a week with research-backed ways to show up for the people you love. No spam, just science.

30 sec
a day is all it takes
40+
years of Gottman research
8
science-backed frameworks
75%
less than one therapy session

Small things, often.
That's how love stays alive.

Not a quiz. Not a content library. An AI that learns YOUR relationship and shows you exactly how to show up.

💭

AI Nudges

Stop wondering what to do — Tend learns each person's love language, your style, and the relationship, then tells you exactly what gesture will land today.

💬

Say It Right

When you know what you feel but not how to say it — an apology, a celebration, something hard — AI drafts the words grounded in real communication science.

New
💓

Daily Pulse Checks

One question a day, answered separately, revealed together. Thirty seconds that turn "how was your day" into something real.

Mutual
🤗

Warmth Signals

Sometimes you don't need words. One tap to say "thinking of you" or "proud of you" — a moment of connection that lands even on the busiest day.

🔥

Conflict First Aid

When a conversation goes sideways, get back on track. Identifies the pattern, reframes it with Gottman and NVC science, and helps you breathe before you respond.

Gottman + NVC
📚

Love Maps

Know their dreams, their stressors, what they'd do with a free afternoon. Sixty questions that help you understand their inner world better than anyone.

🌱

Shared Rituals

The little traditions that keep you close — weekly walks, Sunday calls, morning check-ins. Build streaks together and get a gentle reminder when life gets in the way.

👏

Bid Tracking

Gottman found that couples who turn toward each other 86% of the time stay together. See how often you're showing up — and where you can do better.

Gottman Method
💬

Chat

Keep your most meaningful conversations in the place built for them. Real-time messaging with the people you're actively tending.

New
👥

Group Chat

Bring your family, your friend circle, or any group into one space. Tend isn't just for couples — it's for everyone who matters.

New
🎮

Couples Games

Three multiplayer games — Deeper, Guess Who Said It, and Hot Seat — that turn screen time into real connection. 600+ questions across every level of closeness.

New
🤝

Guided Conversations

When something's been weighing on you both, an AI mediator walks you through it — step by step, grounded in NVC and Gottman science. Not a replacement for therapy, but a tool for the everyday friction that builds up.

AI Therapy

The people who
matter most

Not your whole contact list — just the 5 to 10 people who deserve more than autopilot. Organize them by closeness, and Tend helps you show up for each one differently.

See the health of each relationship at a glance — caring streaks, warmth, and where you might be drifting apart.

Y
J
M
S
K
D

Thirty seconds that
change your whole day

One question. You both answer, then reveal together. Gratitude, honesty, dreams, fun — the kind of conversation that used to happen naturally. Now it happens on purpose.

Gratitude

What's one small thing they did recently that made your day better?

YouMade me laugh when I was stressed
ThemSent me that song out of nowhere

When you need more
than a nudge

Some things need to be talked through. An AI mediator — grounded in Nonviolent Communication and the Gottman Method — listens to both sides and walks you through it, step by step. No $200 session required.

Not a replacement for therapy. A tool for the everyday friction, misunderstandings, and stuck points that build up when you don't address them.

✨ AI Guide

I hear you, Sarah. When you came home to an empty table three nights in a row, you felt lonely and invisible. That makes sense — you need to feel like family time matters.

📍 For: Alex
🟢 Listening Issue 1 of 3

Let them know
you're thinking of them

Sometimes you don't need words. One tap to send "thinking of you," "proud of you," or "missing you" — a micro-moment of warmth that says more than a text ever could.

💜 Thinking of you
🌟 Proud of you
🙏 Grateful
🤗 Missing you
💪 Cheering you on
💖 Feeling close

You know what you feel.
Tend helps you say it.

An apology, a celebration, something hard to say — pick the situation, describe what happened, and AI drafts the words. Grounded in real research on how apologies heal and how celebrating together strengthens bonds.

💜 Apologize
🎉 Celebrate
👋 Check In
💬 Say Something Hard
✨ Say Thank You
🔄 Reconnect

Effortless to start.
Easy to keep going.

1

Tell us how you love

A quick quiz about your love language and communication style. Takes under a minute.

2

Invite who matters

Add the 5–10 people closest to you. They join, and you're connected — no awkward setup.

3

Get a nudge that fits

Tend learns each relationship and tells you exactly what to do — the right gesture, at the right moment.

4

Feel the difference

Small things, done often, compound. The science is clear — and you'll feel it before the data shows it.

🧠
Gottman Method
💓
Love Languages
🤝
Non-Violent Communication
💜
Apology Science
🎉
Active Constructive Responding
Powered by Claude AI

Built on 40 years of research
into what makes love last

"The difference between couples who stay together and those who divorce comes down to one thing: how they handle everyday moments of connection."

Dr. John Gottman

The Seven Principles for Making Marriage Work

"Love is not something we feel, but something we do. The choice to love is not a feeling; it is an action."

Gary Chapman

The 5 Love Languages

"A genuine apology isn't just words. It's a brave act of self-confrontation that can transform a relationship."

Harriet Lerner

Why Won't You Apologize?

The science of showing up
for the people you love

Couples therapy costs $200 a session.
Tend starts at $0.

Same Gottman research. Same NVC principles. A fraction of the cost — and it's there for you every day, not once a week.

Best Value

Plus

For couples who are done with autopilot — unlimited nudges, deeper connection
$9.99 /month
or $59.99/year (save 50%)
  • Unlimited AI nudges
  • Unlimited Love Maps
  • 10 AI Coach drafts/month
  • Pulse with all connections
  • 5 rituals per connection
  • Conflict First Aid
  • Bid Insights & Trends
  • Weekly Report

Free

Start tending today. No credit card, no commitment — just see if it fits.
$0 /forever
 
  • 15 AI nudges per month
  • 3 Love Map questions/week
  • 3 AI Coach drafts/month
  • Pulse with 1 connection
  • 2 rituals per connection
  • Conflict First Aid
  • Bid Insights
  • Weekly Report

Stop guessing.
Start tending.

Your relationship doesn't have a caring problem — it has a showing-it problem. Tend closes that gap in 30 seconds a day.

Download for iPhone — it's free

Free to use. No credit card required. 7-day trial on paid plans.